新店赏析 兴化伊莉莎白瓷砖:凭什么吸引年轻人
2019-03-16    阅读人数:306

ELIZABETH



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河有万湾多碧水 田无一垛不黄花


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历史文化名城,江苏——兴化,当地最大、品类最齐全的江浙商贸城揭幕全新ELIZABETH,共占地 400多平方米高档临街零售空间,白色大理石瓷砖门面气派不凡,迎接客人进店,倾情呈献众多畅销国内外的时尚精品瓷砖。


Historical and Cultural City, Jiangsu-Xinghua, the largest and most complete commercial and trade city in Jiangsu and Zhejiang Province, opened the brand-new ELIZABETH, covering more than 400 square meters of high-end street-facing retail space, and the white marble tile facade was extraordinary, welcoming guests into the store. Show a large number of best-selling domestic and foreign fashion boutique ceramic tiles.


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伊莉莎白兴化国际馆力求呈现“国际·生活·家”居家风潮。2019年伊莉莎白推出多款专为客厅、厨房和浴室打造的时尚精品。兴化国际馆将莫兰迪色系与亮白色和少许黑色相融合,让人耳目一新。


In 2019, Elizabeth launched a number of stylish boutiques designed for living rooms, kitchens and bathrooms. Xinghua International Hall combines Morandi color with bright white and a little black.


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浴室空间经过精心甄选的装饰品,例如别致的相框和形状特异的棕色花瓶。结合精巧的拉丝金色灯罩的射灯、球状吊灯和大理石石纹瓷砖等细节元素,令整体造型典雅并趋于完美。这些赋予空间定制化的风格,为顾客在琳琅满目的产品选择中给出更好的指引,达到事半功倍的效果。


The bathroom space is carefully selected for ornaments such as chic picture frames and special-shaped brown vases. The combination of finely drawn gold lanterns, ball chandeliers and marble tile details makes the overall shape elegant and perfect. These give space customization style, for customers in a wide range of product choices to give better guidance, achieve twice the results with half the effort.


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△ELIZABETH独特的现代木纹砖系列混搭大理石瓷砖系列、浮雕印象系列浴室空间


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△中性色彩与优雅灰度结合使用


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△精巧的装饰品


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△琳琅满目的产品选材区




一个有追求的“陶二代”

伊莉莎白兴化国际馆负责人董总,年轻有为,入行2年多,散发着年轻人的创造力,做事投入而且果敢。他的父辈是在建材行业里打拼大半辈子的陶瓷人,在父母的耳濡目染下,董总推陈出新,增加不同样式,并吸收父辈们的宝贵经验,深耕渠道,重金投放公车广告、电影院广告,用品牌力量影响更多人的生活方式,开拓更多年轻一代市场。


A "the second generation of pottery" of pursuit.

Dong, the head of the International Pavilion, is young and young, with more than two years in line, with the creativity of the young people, the investment and the audacity. His father was a ceramic man who fought for the rest of his life in the building material industry. In the eyes of his parents' ears, Dong always put on new, added different styles, and absorbed the precious experience of the parents, the deep-tillage channel, the heavy gold in the bus advertisement, the cinema advertisement, Use the power of the brand to influence the way of life of more people, and to develop a more young generation market.


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△影院品牌广告投入,将伊莉莎白品牌直接接触消费者


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